Based in Dubai. 7+ years across 15 brands and 9 sectors. English and Arabic.
If you are already posting but nothing is coming from it, that is what I fix.
What You Get
I study your business, your competitors, and your audience. Then I build the strategic direction that drives everything: what to post, where to focus, and why it works.
Monthly reports that tell you what is working, what is not, and what we are changing. Real data, clear recommendations, no vanity metrics.
I monitor your accounts, respond to what matters, and protect your reputation online. Your audience gets a real conversation, not silence.
I set the strategic direction for your content. Your creative team executes under my guidance, ensuring every piece serves a purpose.
I design the advertising strategy and oversee execution. Budget allocation, audience targeting, and campaign optimization, all tied to business results.
I build the system your social media runs on. Workflows, tools, processes, and quality standards so it works consistently without depending on one person.
About
Dubai, UAE
I noticed businesses in Dubai were spending on social media and getting nothing back. Not because the platforms do not work. Because there was no system behind it. After 7+ years working with brands across the UAE and KSA, I built an approach that closes that gap.
I have built social media strategies for brands in real estate, consumer goods, hospitality, entertainment, sports, and tech. I have led teams, designed systems from scratch, and directed campaigns in both English and Arabic across the Gulf.
Track Record
Also worked with: Beyon Cyber, CEER, GMG, Magrabi, Batelco, Sun & Sands Sports, AWR, and others across real estate, FMCG, luxury, sports, entertainment, and technology.
My Approach
No account managers, no juniors, no handoffs. I own the strategy and the relationship. When you message me, I reply.
Monthly reports with real data. What is working, what is not, and what I am changing. If something is not delivering, I will tell you before you ask.
I have managed social media for brands across 9 sectors in the UAE and KSA for 7+ years. I know the audience, the platforms, the culture, and the timing. I work in English and Arabic.
How I Work
We have a short conversation about your business, your goals, and what success looks like for you. No pressure, no pitch.
I put together a custom strategy and proposal tailored to your needs. No one-size-fits-all approaches.
We get everything set up. What to post, when to post it, and how we measure results.
I set the strategic direction for content and campaigns. Your team or my production partners execute. I review everything before it goes live and optimize based on real data.
Monthly reports with clear metrics. We review what's working and adjust strategy to keep growing.
Questions
How long does it take to see results?
Most clients see initial improvements within 30 days. Bigger growth milestones typically happen within 3-6 months of consistent execution.
Do you work with small businesses or only big brands?
Yes. I have worked with brands like Jotun and Dubai Opera, and I also work with growing local businesses. The approach adjusts to fit the budget and the goals.
What's included in your services?
Strategy, creative direction, community management, performance reporting, and paid media oversight. I own the thinking and the results. Execution is handled by your team or my production partners under my direction.
Can you help with just one platform?
Yes. Whether you want to grow on Instagram, build authority on LinkedIn, or start on TikTok, I can focus on the platform that makes the most sense for your business.
How do we get started?
Simple: WhatsApp me or send a message below. We will schedule a 15-minute discovery call to see if we are a good fit.
Work With Me
I assess where you are, where you should be, and what is standing in the way. You get a 90-day roadmap with clear priorities.
From AI strategy on paper to AI working in your business. I build three real workflows into your marketing operations in 90 days.
I own the strategy and direction. Your team or mine handles execution. You get measurable results without managing the details.
I build and run the entire social media operation. Strategy, creative direction, paid media oversight, and reporting. You have one point of contact for everything.
Every project starts with a conversation. Pricing depends on what you need and how much is involved.
Also available: Team Workshops and Training. Get in touch to discuss.
Book a discovery call. I will get back to you within 24 hours.
Or send me a message below